Canines and felines are designed to eat meat. We leave out grains and potatoes and any other ingredient that does not serve a natural, clean diet philosophy.
Philosophy of elimination
Elimination diets are a way to assist your pets avoid potential food sensitivities. Foods that combine such ingredients, e.g. starches, oils, and vegetables, can have an effect on dogs and cats, such as irritable stomach and other conditions. Essence cuts out ingredients that might cause food sensitivities so that instances of an undesired effect is minimized.